Total
Value .
Index

Portland’s
Total Value . Index

0
10
20
30
40
50

Scroll

KEY |
xxActual value
xxPerceived value
——Opportunity gap
——Halo effect

0
10
20
30
40
50

Scroll

KEY |
xxActual value
xxPerceived value
——Opportunity gap
——Halo effect

0
10
20
30
40
50

Scroll

KEY |
xxActual value
xxPerceived value
——Opportunity gap
——Halo effect

0
10
20
30
40
50

Scroll

KEY |
xxActual value
xxPerceived value
——Opportunity gap
——Halo effect

0
10
20
30
40
50

Scroll

KEY |
xxActual value
xxPerceived value
——Opportunity gap
——Halo effect

Methodology.

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